by Scott Van Achte | Nov 27, 2025 | SEO, Web design
Redesigning a website can boost branding and usability, but it is also one of the riskiest moments for your search rankings if you do not plan carefully. With the right technical and content strategies in place before, during, and after launch, you can preserve and...
by Scott Van Achte | Oct 10, 2025 | Editor's Picks, Search, Tips
These days, as more and more companies come to the conclusion that their 1990’s built websites with the animated gifs, static backgrounds, and auto-playing midi files have seen their prime, they begin to enter into a world of redesign. While creating these new...
by Scott Van Achte | Feb 22, 2024 | Tips
When working on a client site recently I encountered a strange issue that had me scratching my head. I took to Google and was unable to find a solution. I eventually sorted things out, solved my problem, and all was right in the world again. I want to share this issue...
by Scott Van Achte | Jul 10, 2013 | Featured, Links, Search
A few months ago website owner who has worked with us periodically in the past contacted us as a result of a ranking decline around the same time as a Penguin update, and we performed a small audit on his site. Our investigation had revealed that his inbound link...
by Scott Van Achte | Nov 8, 2006 | Search
The search engine world never rests. As online marketing professionals discover new ways to obtain top rankings the algorithms evolve right along side. There are two primary reasons behind the updating of ranking algorithms. To increase the quality and relevancy of...
